Retail Real Estate Advisory

RETAIL REAL ESTATE.DIFFERENT PERSPECTIVE.

We resolve complex situations between property, lease and operator.

Retail Real Estate Advisory for owners, asset managers and companies.

  • Analysis
  • Strategy
  • Negotiation
  • Implementation
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01 The core idea

Retail doesn’t work on paper.

A lease can be legally sound and still no longer work economically.

A location can look good and still have the wrong footfall.

A unit can appear lettable and still not support a viable concept.

That is why NEWAVE Real Estate Consulting does not look at retail property solely from the perspective of the owner, the tenant or the agent.

We look at the whole system:

  1. Location.
  2. Space.
  3. Operator.
  4. Lease.
  5. Economics.
  6. Perspective.
Concrete grid facade with repeating window elements and hard shadows

Our goal is not the quick deal.

Our goal is a solution that works.

02 Positioning

Retail Real Estate Advisory

NEWAVE supports owners, asset managers and operators on complex questions around retail property, shopping centres and inner-city commercial buildings.

Our particular focus is where standard solutions no longer suffice:

  • 01difficult lease negotiations
  • 02economically strained tenancies
  • 03restructurings
  • 04re-lettings
  • 05location and concept questions
  • 06service charge and rental cost analyses
  • 07refurbishment and revitalisation situations
  • 08aligning the interests of owner and operator

In doing so, we combine many years of leasing experience on the owner side with a deep understanding of the economic requirements of operators.

03 The brand message

We understand both sides.

Many advisors know either the owner side or the tenant side.

We know both.

We understand how an asset manager runs the numbers.

We know the demands that investment and financing place on a property.

And we know how landlords think about rent concessions, lease terms, incentives, fit-out contributions, lease amendments or special termination rights.

But we also know when a rent no longer works economically for an operator.

This knowledge creates a decisive advantage:

We develop solutions that are negotiable for both sides.

TWO PERSPECTIVES.ONE SOLUTION.

Vacant retail unit with papered-over shop windows in a German town centre

04 The challenge

Retail is changing.

  • City centres are changing
  • Shopping centres are changing
  • Footfall is shifting
  • Costs are rising
  • Concepts disappear and new uses emerge

Leases with ten- or fifteen-year terms meet markets that can change fundamentally within a few years.

This creates situations for which the original lease often offers no simple solution.

That is exactly where our work begins.

05 Our approach

Understand first. Then negotiate.

A successful negotiation does not begin with a demand.

It begins with an analysis.

Among other things, we look at:

  1. The location

    How is the surrounding area developing? How are footfall, competition and the mix of uses changing?

  2. The space

    Is the space suitable for the existing or future concept?

  3. The lease

    Which economic and contractual levers exist?

  4. The operating costs

    Which costs actually arise and how are they developing?

  5. The operator

    What sales and cost structures are required for a sustainable operation?

  6. The owner’s perspective

    What alternative does the landlord actually have?

Only from these factors does a robust negotiation strategy emerge.

07 What sets us apart

No theoretical retail consulting.

We come from operational leasing.

We know lease negotiations not from presentations, but from practice.

We know the discussions about:

  • Rent levels.
  • Fit-out contributions.
  • Lease terms.
  • Service charges.
  • Footfall.
  • Sales.
  • Refurbishments.
  • Rent arrears.
  • Vacancy.
  • Sales density.

And we know:

In the end, it is not the most elegant spreadsheet that decides.

In the end, two parties have to agree to a solution.

RETAIL ISABOUT ECONOMICS.

08 Experience

More than two decades of retail real estate.

20+YEARSRETAIL EXPERIENCE
Fully scaffolded facade of a commercial building in Berlin during refurbishment

Many years of experience in leasing shopping centres and retail property form the foundation of our advisory work.

This experience allows us to assess situations very quickly from different perspectives.

Owner
What economic consequences does a decision have for the asset?
Tenant
What burden can an operator sustainably bear?
Leasing
Which alternative is actually realistic in the market?
Negotiation
Where is the common ground from which a solution can emerge?

09 The NEWAVE process

From analysis to implementation.

  1. ANALYSIS

    We gather the relevant information.

    • Lease.
    • Service charges.
    • Sales.
    • Location.
    • Space.
    • Competition.
    • Market development.
  2. SCENARIOS

    We develop different courses of action.

    • Best Case.
    • Real Case.
    • Negotiated solution.
    • Alternative letting.
    • Exit.
  3. ECONOMICS

    We calculate the economic impact.

    • Not just in the first year.
    • But over the relevant lease term.
  4. STRATEGY

    We define:

    • Objective.
    • Line of argument.
    • Demand.
    • Negotiation corridor.
    • Fallback.
  5. NEGOTIATION

    We lead or support the negotiation.

    • Fact-based.
    • Economic.
    • Solution-oriented.
  6. IMPLEMENTATION

    We support implementation through to the agreed solution.

    11 Who we work for

    Both sides of the table.

    RETAILERS & OPERATORS

    • Retail
    • Food & beverage
    • Grocery
    • Beauty
    • Fitness
    • Leisure
    • Services
    • Health

    OWNERS & INVESTORS

    • Property owners
    • Investment companies
    • Family Offices
    • Funds
    • Developers

    ASSET & CENTER MANAGEMENT

    • Asset managers
    • Property managers
    • Centre managers
    • Leasing managers

    ADVISORS

    • Tax advisors
    • Auditors
    • Lawyers
    • Restructuring advisors

    We complement their expertise with the real estate and operational retail perspective.

    Historic blueprint showing the section of a multi-storey building

    12 Network instead of overhead

    Senior Expertise. Lean Structure.

    NEWAVE deliberately operates with a lean structure.

    Depending on the assignment, we selectively complement our know-how with specialists from our network.

    For example:

    • Architecture
    • Construction law
    • Tenancy law
    • Tax
    • Engineering
    • Market research
    • Design

    This way, the client receives exactly the expertise the project requires.

    13 Our stance

    We don’t look for arguments.We look for solutions.

    A successful negotiation does not require maximum escalation.

    It requires a realistic alternative.

    That is why we ask three questions:

    1. What happens if nothing changes?
    2. What alternative do both parties have?
    3. Which solution is economically better than that alternative?

    Once these questions are answered, a robust negotiating position emerges.

    LET’S TALK RETAIL.

    • Do you have a lease that no longer works economically?
    • Are you planning to reposition a retail property?
    • Are you in the middle of a difficult negotiation?
    • Or would you like to know which economic options actually exist?

    Let’s talk about it.